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Google Ads for safety & security

Show coverage, supported work and staffed response hours clearly.

Route the enquiry before sending someone out

A commercial assessment needs a scope and address. An urgent locksmith call needs a realistic arrival time. Let clients use the channel that fits the job.

Where should the first ad budget go?

Ask what work the premises or equipment actually needs.

An urgent lockout differs from a planned commercial assessment. Use separate response routes and compare work completed after the scope and access have been checked.

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